TILAMAR® Boost 150

25 Şubat 2020

938

Invisible Action for Visible Volume with Extra Touch of Care From DSM*

Achieving the ultimate volume is one of the top trends as well as one of the most desired benefits by hair care products consumers. Especially together with care properties, providing the desired volume is complicated and challenging. Based on 50 years of experience in materials science, DSM, has identified, out of 500 trials, a unique hyperbranched polymer to fill this gap: TILAMAR® Boost 150. This new polymer offers both incredible volume and care properties with it is unique mode of action.

The INCI name of TILAMAR® Boost 150 is polyquaternium- 110 and it contains no preservatives. It appears as a clear liquid and has 50% active material. It is main cosmetics application area is shampoo product. Among it is key benefits; high hair volume performance without compromising on care properties, compatible and optimal results with traditional conditioning polymers could be mentioned. It could be directly added into the shampoo base and it increases hair elasticity and style ability.

Unique Mode of Action

TILAMAR® Boost 150 turns into a volume boosting polymer by the innovative coacervate technology. This polymer could be added easily into the shampoo and gives easy wet combing effect after washing and rinsing step. After drying the hair, it gives an increased volume.

TILAMAR® Boost 150 deposits as lamellar structure on wet hair,
and it transforms to a hexagonal structure upon drying.

Visible Volume and Care Benefits Have Been Shown Via Instrumental Tests By adding TILAMAR® Boost 150, an increase of +150% volume boosting was noticed vs shampoo base, and up to 300% when combined with conditioning polymer.

base shampoo

visible_volume_performance

Hairdresser Tests

Half head hairdresser test (six heads per test) was conducted with the addition of 2% TILAMAR® Boost 150 to a market shampoo. The shampoo has better care properties on wet hair compared to the original market product. The hair feels smoother and easier to comb. The style setting is significantly easier and stays better and for longer. These characteristics evidently influence the volume.