Allianz Named World's Most Valuable Insurance Brand for the 8th Consecutive Time

Allianz Group became the world's most valuable insurance brand for the eighth time in Interbrand's 2026 Best Global Brands ranking. Allianz increased its brand value by 9 percent compared to the previous year, reaching 30.7 billion dollars, and also rose one place to 26th in the overall global ranking covering all sectors.

Allianz, one of the world's leading insurance and asset management companies, once again demonstrated its global brand strength. In the "Best Global Brands" 2026 ranking, published since 2000 by New York-based global brand consultancy Interbrand, Allianz was named the world's most valuable global insurance brand for the eighth consecutive time.

Allianz climbed one place to 26th in the ranking covering all sectors, while also increasing its brand value by 9 percent compared to the previous year. The company's brand value reached an all-time high of 30.7 billion dollars.

A steady rise driven by trust and customer focus

Behind the rise in Allianz's brand value lie strong business performance and financial results, as well as trust, customer focus, and a brand strategy responsive to customer needs. Focusing on areas that hold a priority place in people's lives, such as health and personal finance, the company is developing its products and services to meet customers' needs in an increasingly complex world.

Allianz, which also stands out with its sports partnerships and social-benefit-focused initiatives, is carrying out projects that bring people together and strengthen trust and solidarity.

Operating in approximately 70 countries, Allianz Group provides services in Türkiye through Allianz Türkiye, Allianz Trade and Allianz Partners. Allianz Türkiye, which has been part of Allianz Group since 2008, aims to lead the sector in customer experience, digitalization, agility, employee engagement, sustainability and innovation. Acting with the vision of being a lifelong partner to its 8.3 million customers today and tomorrow, the company reflects its global brand strength in its service and customer experience in Türkiye.

Global brand strength translates into social benefit in Türkiye

Allianz Türkiye reinforces its global brand approach in Türkiye through long-term partnerships aimed at supporting sports and social development. The company, which continues its global support for the Olympic and Paralympic Movements in Türkiye as well, stands alongside athletes such as Olympic champion national archer Mete Gazoz, national para swimmer Sümeyye Boyacı, national taekwondo athlete Merve Dinçel, national skier Ceren Reyhan Yıldırım and national para swimmer Defne Kurt.

Through its "We Are Behind You Like a Mountain" project, Allianz Türkiye brings girls in Erzurum together with winter sports, and through its "Future with Finance" project, carried out in cooperation with the Habitat Association and the United Nations Development Programme (UNDP Türkiye), it aims to improve the financial literacy skills of young people across Türkiye.

While the company supports girls' educational journeys through its "A Girl Will Come" project carried out with the Koruncuk Foundation, it focuses on raising earthquake awareness among children aged 7-14 through its "Conscious Steps, Safe Tomorrows" project carried out with the Turkish Education Volunteers Foundation (TEGV).

About Allianz

Allianz Group, one of the world's leading insurance and financial groups, provides insurance and asset management services to 128 million customers through more than 156,000 employees in approximately 70 countries. In addition to the 764 billion euros it manages on behalf of insurance customers, it ranks among the world's largest asset managers with approximately 2 trillion euros in assets managed by PIMCO and Allianz Global Investors.

Allianz Group reached a total business volume of 186.9 billion euros as of the end of 2025, generating an operating profit of 17.4 billion euros in the same period. The Group operates in Türkiye through Allianz Trade, Allianz Partners and Allianz Türkiye.

Allianz Türkiye, which began operations in Türkiye in 1923 under the name Şark Sigorta, celebrated its 100th anniversary in 2023. The company has been operating as part of Allianz Group since 2008. Under the Allianz Türkiye umbrella are Allianz Sigorta for property and casualty insurance, and Allianz Yaşam ve Emeklilik and Allianz Hayat ve Emeklilik for private pension and life insurance.

Continuing its efforts in customer experience, agility, digitalization, employee engagement, sustainability and innovation, Allianz Türkiye serves more than 8 million customers in 81 provinces with 2,500 employees, 12 regional directorates, more than 5,000 agencies, 1,500 bank branch agency channels and 9,000 contracted institutions.

Allianz Teknik, established in 2019 with a 35-million-lira investment supported by Allianz Group, operates as Türkiye's first and only accredited earthquake laboratory compliant with international accreditation standards. Together with Allianz Teknik, which is also one of three accredited institutions authorized to conduct reaction-to-fire tests, Allianz's investments in Türkiye since 2008 exceed 1 billion euros.

Allianz Türkiye, which has been the first and only company among non-publicly traded companies in Türkiye to have an integrated report since 2019, aims to mobilize the transformative power of insurance for society, the planet and the economy, and to achieve lasting transformation within its ecosystem, in line with its "The Future is Safe with Allianz" strategy.