Orzax Named "Reputable Brand of the Year" at The ONE Awards for the 4th Time

Orzax has been named "Brand of the Year with Reputation" for the fourth time at The ONE Awards Integrated Marketing Awards, one of the most respected platforms in the marketing and communications world. Being recognized with this honour for the fourth time in the dietary supplements category is a strong confirmation of the brand's credibility with consumers and its strong sustainable reputation performance.

Orzax, the leader in Turkey's dietary supplements market, has been selected as "Brand of the Year with Reputation" for the fourth time in the dietary supplements category at The ONE Awards Integrated Marketing Awards. This achievement, based on research conducted face-to-face with 1,200 people across 12 cities throughout Turkey in cooperation with Marketing Turkey and Akademetre Research and Strategic Planning, is a strong indicator of the trust Orzax has built with consumers over the years and its sustainable brand reputation.

Consumer trust lies at the centre of sustainable brand reputation
Müge Turan, Director of Marketing and Corporate Communications at Orzax, emphasized that behind the brand's success lies long-term trust building, stating: "Consumer trust is at the heart of sustainable brand reputation. As Orzax, we have built this trust over the years through our product quality, scientific approach and the transparency we adopt in our communications. Being selected as 'Brand of the Year with Reputation' for the fourth time is not just an award for us; it is a highly valuable indicator of the strong bond we have built with our consumers and the continuity of this bond."

With its scientific research and development infrastructure, innovative product portfolio and consumer-focused brand approach, Orzax distinguishes itself in the dietary supplements sector not only through its products but also through the sense of trust it creates. Operating with the mission of adding value to health, the brand continues to advance its quality standards and pursue growth in both local and global markets.

Müge Turan continued: "This award is the result of Orzax's long-term brand management approach beyond short-term communication success. In the coming period, we will continue to set the direction for the sector through our research and development investments, innovative solutions and transparent communication with consumers."

The ONE Awards evaluation, conducted in cooperation with Marketing Turkey and Akademetre Research and Strategic Planning across 12 cities throughout Turkey with 1,200 face-to-face interviews, identifies brands that have increased their reputation the most during the year in line with the views of the public jury. As a result of this comprehensive research carried out across more than 70 categories, Orzax maintained its leading position in its own segment this year as well.