Filli Boya Continues to "Add a Touch of Color to Life" on the Field

Filli Boya, the colour sponsor of Fenerbahçe, Beşiktaş, Trabzonspor and Alanyaspor, brings together sport's unifying power with the joy of colour. Supporting clubs with its "Add 1 Colour of Joy to Life" vision, Filli Boya imparts durability and vibrancy to club facilities while redefining football's excitement through the inspiring world of colours.

Filli Boya, the leading brand of Nippon Paint Betek, became the colour sponsor of four clubs in the 2025-2026 Super Lig season. Alanyaspor's energetic orange-green, Beşiktaş's dignified black-white, Fenerbahçe's passionate yellow-navy blue, and Trabzonspor's stormy maroon-blue come to life with Filli Boya's rich colour palette and expertise. Colours, being the most visible element of a team's identity, energise players on the pitch while making the fans' match enthusiasm more visible. This season with Filli Boya, matches are taking place with more colour on the pitch. 

Stating that colours are not merely a visual element but the language of belonging, energy and passion, Arzu Uludağ, General Manager Assistant responsible for Marketing at Nippon Paint Betek, said: "As Filli Boya, we believe that even a small colour change can make a world of difference. With our 'Add 1 Colour of Joy to Life' movement, our aim is to revitalise spaces where people come together with our expertise and refinement, and to bring spirit and joy to those spaces. Football is one of the greatest colours that brings joy to the lives of millions of people. We have always believed in sport's healing power, and in line with this we have supported more than 10 clubs, including those in earthquake regions, to date. Today, as part of this passion, we are bringing the colours representing our clubs' identities to the pitch in their most vibrant and most durable form. With our rich colour diversity, we are transforming our clubs' facilities and meeting points with our fans into aesthetically pleasing living spaces. We see our support for sport not merely as sponsorship, but as an aesthetic transformation vision that nurtures social joy and solidarity. It is a great honour for us to contribute to stronger reflection of Turkey's most established football clubs' colours and to unite football's excitement with our colours," he said. 

Filli Boya also supports sport in sailing
Drawing attention to the fact that Filli Boya's contribution to sport is not limited to football alone, Uludağ said: "By taking on the colour sponsorship of Marmara Sailing Club and Heybeliada Water Sports Club, we also support different branches. Through painting work realised thanks to our brand's colour sponsorship, clubs acquire a new, durable and aesthetically pleasing appearance."