Kerevitaş's Sustainable and Profitable Growth Continued in the First Quarter of 2025

Kerevitaş, the leading player in Turkey's frozen food and margarine market, achieved consolidated revenue of TRY 6.9 billion in the first three months of 2025. During the same period, the company generated TRY 678 million in export revenue while maintaining sector leadership with a 38% market share in frozen food under its SuperFresh brand and 69% in the margarine market.

Kerevitaş, whose products reach approximately 19.5 million households on roughly 61 million plates annually, complemented its success in innovation, accessible pricing and communication activities with strong financial performance. The company reported its financial results for the first quarter of 2025 to the Public Disclosure Platform (KAP). According to the disclosure, Kerevitaş achieved revenue of TRY 6.9 billion in the first quarter of this year. Increasing gross profit by 37% to TRY 1.8 billion, the company generated TRY 921 million in EBITDA during the first three months of 2025. The company raised its EBITDA margin to 13.3%, up 7.7 percentage points compared to the same period of the previous year. Kerevitaş's export revenue reached TRY 678 million in the first three months of 2025.

SuperFresh, the leading frozen food brand, maintained its leadership with a 38% share in the growing market. Kerevitaş strengthened its sector leadership in margarine with a 69% revenue market share through gains in its Bizim Yağ and Terem brands. Bizim Yağ, the margarine brand with the most loyal consumers, maintained its revenue share at 35% in the packaged margarine market. Terem brand's revenue share in the tub margarine market rose to 59.2%, up 1.8 percentage points compared to the same period of the previous year.

SuperFresh breaks all-time sales record with "What's in the Freezer" communication campaign
SuperFresh launched 2025 with a successful communication campaign titled "What's in the Freezer." The frozen food leader achieved all-time highest sales through its campaign, which heroicized the freezer display points of SuperFresh and aimed to increase frozen food consumption. During the campaign period, 40% tonnage growth was achieved along with a 3 percentage point increase in penetration. In the first three months, SuperFresh completed 16 product launches and relaunches, with new products accounting for 18% of sales.

Successful communication activities brought 6 awards in three months.
SuperFresh's "Women Stars of Agriculture" project, aimed at providing equal opportunity for women in agriculture, Terem brand's innovative campaign and Bizim Yağ's "Pastry is Our Business" channel, Turkey's first and only pastry channel on YouTube, earned Kerevitaş six prestigious sector awards through their successful communications.

Mert Altınkılınç: "We are growing with the value created by our product strategy prioritizing innovation and our efficiency-focused production capacity"

Kerevitaş CEO Mert Altınkılınç commented on the financial performance for the first quarter of 2025: "As a leading food company with our market-leading brands and strong portfolio of approximately 1,500 products across 16 categories in total, we are directing the industry's transformation in the broad ecosystem we impact. Our results for the first three months of 2025 demonstrate once again the value created by our innovation-based product strategy, our leading brands and our efficiency-focused production capacity. We remain focused on sustaining our growth while considering the expectations and needs of our consumers, and accelerating our global competitive strength. As a leading company shaping the food sector, we will continue our efforts with determination both in Turkey and in international markets to create lasting success that will add value to our country and sector."